Make sure you are noticed – this does not necessarily mean you have to dress like a road cone. The same effect can be generated by other means such as decorating your bicycle, the addition of reflective trim to some of your ‘ordinary’ clothes, and wearing colourful and eye catching outfits – use your imagination!
It is also important to make eye contact with motorists (and a wave of thanks and a smile is always good PR!), position yourself on the road where they can see you, and make clear hand signals – think ‘human being on a bicycle’ not ‘bicycle courier with a death wish’!
p.s. this is not Russell’s normal attire – he was making a special effort for the Frocks Day Out!
I believe safety is the most important thing and we cyclists should take it seriously. I recommend yellow high visibility jerseys and jackets. Cyclists wearing black are not seen easily by drivers.